What is the purpose of running a keyword expansion on a client name?

The purpose of running a keyword expansion on a client name is to increase the searchability of the client name. Keyword expansion involves enhancing the original term by adding synonyms, related terms, or variations that users might input when searching for information tied to that client. This process improves the likelihood that relevant documents will be retrieved in searches, ensuring that users can access important information more efficiently.

By expanding keywords, you create a broader net for search queries, which accommodates different ways people might think to refer to the client or similar entities. This becomes particularly useful in contexts where client names might be abbreviated, misspelled, or referred to in various forms across different documents.

The other options do not align with this purpose; minimizing occurrences would limit the data retrieved, providing context is more about understanding the content rather than enhancing searchability, and excluding the client name from searches entirely contradicts the goal of improving access to related information.